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Terms of Use — Shade

Effective date: 12 July 2026. Last updated: 12 July 2026.

1. Agreement

These Terms of Use ("Terms") are an agreement between you and Vibrantvibes OÜ, a company registered in Estonia ("we", "us"), covering your use of the Shade iOS application (the "App"). By downloading or using the App, you accept these Terms. If you do not accept them, do not use the App.

Please read section 4 (Health disclaimer) carefully. It sets out the limits of what the App can do and what remains your responsibility.

2. Licence

We grant you a personal, non-exclusive, non-transferable, revocable licence to use the App on Apple devices that you own or control, for your own non-commercial use, in accordance with the App Store Terms of Service. Apple's Licensed Application End User Licence Agreement also applies; these Terms supplement it, and where they conflict, Apple's terms prevail.

3. What you may not do

  • Copy, modify, or create derivative versions of the App, or any part of it, except as permitted by mandatory law
  • Reverse-engineer, decompile, disassemble, or otherwise attempt to extract the source code of the App, except to the extent that applicable law expressly permits it
  • Remove, obscure, or alter any proprietary notices, or use our trade marks or branding
  • Use the App unlawfully, or in a way that damages or overloads any service it relies on

4. Health disclaimer — please read

Shade produces estimates, not guarantees. It is not a medical device, it does not provide medical advice, and it cannot diagnose, treat, cure, or prevent any condition.

The App's safe-sun-time and burn countdown are the output of a mathematical model. The model combines a forecast UV index with the minimal erythemal dose associated with the skin type you selected, and applies a safety margin. It is an approximation of a complex biological reality, and it cannot see:

  • your actual skin, or whether the skin type you selected is the right one for you
  • UV reflected from water, snow, sand, or concrete, or the increase in UV with altitude
  • whether you moved into shade, indoors, or under cover
  • medications, supplements, cosmetics, or medical conditions that make skin more sensitive to UV (photosensitivity), including a personal or family history of skin cancer
  • previous sun exposure, cumulative damage, or how your skin responds in practice

The protection setting you choose multiplies the time the App gives you — and the App cannot check it. Telling the App you are wearing sunscreen, or that you are covered up, makes it estimate a substantially longer safe time (several times longer). It has no way to know whether you actually applied sunscreen, how much, how evenly, whether it was the SPF you assumed, whether it washed or sweated off, or whether you reapplied it. Real-world sunscreen use very often delivers far less protection than the number on the bottle. If your protection setting does not match reality, the countdown will be far too generous and you can burn well before it runs out. Set it honestly, and change it when your protection changes.

UV and weather data come from a third-party forecast provider and may be inaccurate, delayed, incomplete, or unavailable. Forecasts are not measurements. The App does not measure UV at your position.

The vitamin D figure the App shows is a rough estimate for interest only. It is not a clinical measurement of your vitamin D status, and it must not be used to make decisions about supplementation or treatment.

You remain solely responsible for protecting yourself in the sun. Use sunscreen, clothing, and shade; watch your own skin; and use your own judgement. Do not rely on the App as your only guide, and do not stay in the sun because the App has not yet told you to stop. Shade cannot prevent sunburn, skin damage, premature skin ageing, or skin cancer.

For advice about your skin, your sun exposure, your vitamin D, or any symptom that concerns you, consult a qualified healthcare professional. If you think you have a medical problem, seek medical help — do not delay because of anything the App shows.

We are not affiliated with, and not endorsed by, the World Health Organization or any health authority whose public guidance the App refers to.

5. Subscriptions and payment

Shade is free to use with a limited allowance — currently one logged sun session per seven-day period. The free version still gives you the in-app countdown and every safety notification during a session. Shade Plus is an auto-renewing subscription that unlocks unlimited sessions, the Lock Screen and Dynamic Island Live Activity, your session history and exposure and vitamin D cards, and the daily UV and routine alerts.

Shade Plus is offered as a monthly or yearly subscription, and may include a free trial or introductory offer for new subscribers. The current options, prices, and any offer terms are shown in the App and on the App Store at the point of purchase, in your local currency; the price shown there is the price that applies. Payment is charged to your Apple ID at confirmation of purchase. Subscriptions renew automatically unless you cancel at least 24 hours before the end of the current period, and your Apple ID is charged for renewal within 24 hours of the period ending.

Manage or cancel your subscription in the App Store: Settings → your name → Subscriptions. Deleting the App does not cancel a subscription. If you have an unused portion of a free trial when you buy a subscription, that portion is forfeited.

Billing and refunds are handled by Apple, not by us. We cannot issue refunds. Refund requests go to Apple via reportaproblem.apple.com. Your statutory consumer rights are unaffected.

We may change subscription prices, tiers, or what the free tier includes. Changes to an existing subscription's price take effect only in line with Apple's rules, and you will be asked to agree or given the chance to cancel.

6. Availability and changes

We may change, suspend, or discontinue the App or any of its features at any time. Parts of the App require an internet connection and a third-party forecast service; we do not guarantee that the App will be available, uninterrupted, or error-free. You may need to install updates to keep using it, and we do not promise to keep supporting older versions of iOS.

7. Intellectual property

The App, its design, its code, and the Shade and vibrantvibes names and logos remain our property and are protected by intellectual property law. These Terms grant you a licence to use the App, not any ownership of it.

8. Termination

You may stop using the App at any time by deleting it. We may suspend or end your licence if you materially breach these Terms. On termination, your right to use the App ends and you must delete it; any subscription continues to be governed by Apple's terms.

9. Disclaimer of warranties

To the fullest extent permitted by law, the App is provided "as is" and "as available", without warranties of any kind, whether express or implied, including implied warranties of merchantability, fitness for a particular purpose, accuracy, and non-infringement. We do not warrant that the App's estimates, forecasts, or notifications will be accurate, timely, or delivered.

Nothing in these Terms excludes or limits your mandatory statutory rights as a consumer. If you are a consumer in the EU, you keep every right that applicable consumer law gives you, regardless of anything above.

10. Limitation of liability

To the fullest extent permitted by law, we are not liable for indirect, incidental, special, or consequential loss, or for loss of profit, data, or opportunity, arising from your use of the App. Our total aggregate liability arising out of or relating to the App is limited to the amount you paid us for the App in the twelve months before the event giving rise to the claim.

These limits do not apply to liability that cannot be excluded or limited under applicable law — including liability for death or personal injury caused by our negligence, for gross negligence, for intentional misconduct, or for fraud.

11. Apple

These Terms are between you and Vibrantvibes OÜ only, not with Apple. Apple is not responsible for the App or its content. Apple has no obligation to provide maintenance or support for the App. If the App fails to conform to any applicable warranty, you may notify Apple and Apple will refund the purchase price, if any; to the maximum extent permitted by law, Apple has no other warranty obligation with respect to the App. We — not Apple — are responsible for addressing any claims relating to the App, including product liability claims, claims that the App fails to conform to a legal requirement, and claims arising under consumer protection or privacy law. Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.

12. Governing law and disputes

These Terms are governed by the laws of Estonia. If you are a consumer resident in the European Union, you also keep the protection of the mandatory rules of the law of your country of residence, and you may bring proceedings in the courts there.

EU consumers may also use the European Commission's Online Dispute Resolution platform. We would rather you simply wrote to us first — most things are fixable by email.

13. Changes to these Terms

We may update these Terms. The updated version will be posted on this page with a new effective date, and continued use of the App after that date means you accept it.

14. Contact

Vibrantvibes OÜ, Estonia — info@vibrantvibes.eu